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And the Falsie Goes to…Richard Berman

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by James Parks, Dec 12, 2008

 
  The Groucho mask is the symbol for the Falsies Awards for firms that pollute our information environment with falsehoods.  
 
 

Corporate lobbyist Richard Berman has finally received the recognition he deserves for his PR campaigns against workers, victims of drunk driving and healthy babies.

The Center for Media and Democracy/PR Watch gave its first-ever “Lifetime Achievement Falsie Award” to Berman, the man CBS’s 60 Minutes dubbed “Dr. Evil.” The Falsies shine an unflattering light on those responsible for polluting our information environment—you know, those high-paid corporate mouthpieces who have truth-telling issues.

Here’s how PR Watch describe what Berman has done to “earn” the lifetime award:

Indeed, no one exemplifies the spirit of the Falsie quite like Rick Berman. It takes a special—um, something—to champion the payday loan, pesticide and alcohol  industries by taking on such dangerously principled foes as Mothers Against Drunk Driving and the Center for Science in the Public Interest.

For all his jaw-dropping spin over the years, Rick Berman truly deserves a Lifetime Achievement Falsie. Of course, that’s in addition to the millions of dollars he’s circulated through his front groups and into his for-profit lobbying and PR firms. Consider the Lifetime Achievement Falsie an extra dot of icing on top of Berman’s rather rich cake.

In a career that spans decades, Berman has slammed Mothers Against Drunk Driving on behalf of the alcohol industry and encouraged pregnant women to eat potentially mercury-laden tuna at the behest of the seafood industry.

Most recently, he blasted Senate candidates who supported the Employee Free Choice Act and defended the tanning industry, claiming its critics were part of a “sunscam industry.”

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1 Comment

  1. AFL-CIO on 12.12.2008 at 15:45 (Reply)

    This is blow to the automobile workers of America. The auto companies should receive some help from the US Senate, so the workers can still keep their jobs! Wall street people received their money.

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