Ad: When Nurses Disappear, So Does Patient Safety
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The nation’s crisis in patient care stems from routine understaffing of registered nurses in hospitals—and that understaffing, say nurses unions, leads to thousands of unnecessary patient deaths a year.
In a move to raise public awareness and build support for national safe staffing level standards, the nation’s three major nurses unions have launched a new TV and online advertising campaign. The campaign coincides with the debut of “HawthoRNe,” one of the new TV shows debuting this season that features nurse characters.
The ad from the California Nurses Association/National Nurses Organizing Committee (CNA/NNOC), United American Nurses (UAN) and Massachusetts Nurses Association (MNA) asks viewers to imagine a world without nurses.
When nurses disappear, so does patient safety….If you’ve ever been a patient or will be one in the future, insist on safe staffing levels—because it’s our registered nurses who put the care in health care.
